Customer Service and Marketing (Textile Industry) - Online
CUSTOMER REPRESENTATION AND MARKETING IN THE TEXTILE SECTOR
TOPIC OF THE COURSE
Textile, ready-to-wear, purchasing offices need employees who have basic textile knowledge on creating garments from fibers, who are experienced in patterns and sewing, and who are equipped to use textile programs on computers in order to increase their productivity.
WHO CAN PARTICIPATE?
Anyone who works or wants to work in a customer representative merchandiser position can participate.
AT THE END OF THIS COURSE;
· They will have mastered the basic textile information from fiber to ready-made clothing.
· They will learn quality control rules and applied tests.
· They will examine the issues of taking orders, creating orders, and deadlines and customer relations.
· They will gain a general perspective on the psychology of marketing and customer management.
· The experiences of industry professionals will be utilized.
COURSE CONTENT
Week 1: Customer representation and general introduction to customer representatives
Week 2: Design and order taking stages
Week 3: Deadline and loading tracking
Week 4: Responsibilities of production and sales departments
Week 5: Fiber types, knitting, weaving, narrow weaving, knitwear fabric types and production stages
Week 6: Marketing, sales and customer relations - General rules of marketing
Week 7: Clothing types (Baby, child, man, woman)
Week 8: Measurement locations (Upper and lower)
Week 9: Clothing accessories
Week 10: Clothing accessories
Week 11: Garment production and quality control - Maintenance, washing, preparation of instructions, tests
Week 12: Chat with an experienced customer representative in the textile industry
Hatice Figen ULUBİLGEN
Born in Istanbul in 1958. Graduated from Boğaziçi University, Department of Business Administration in 1981. Started her professional career in Beymen-Altınyıldız Group. Worked for Beymen-Karat Marketing Company for 5 years, and Beymen Home Collection Manufacturer-Supplier for 7 years. She is one of the founders of BEYMEN CLUB. She continued her career as a manager in representative and manufacturer companies until 2013. Since 2013, she has been teaching vocational textile English and window dressing techniques as a lecturer in the fashion design department of a foundation university in Istanbul.